ARTICLES BY THIS AUTHOR
- 4/3/2023
Ulta's Melissa Berscheid on Mapping Out Your CX Strategy to Elevate Impact
Melissa Berscheid, senior director of member marketing and technology at Ulta Beauty, and consultant Chris Padgett, shared what makes for a great consumer experience at RIS and CGT’s most recent League of Leaders meeting. See the actionable strategies. - 4/3/2023
Unilever Becomes a Cloud-Only Enterprise Following Massive Migration
The company completed its migration in about 18 months. Learn how the organization will benefit. - 4/3/2023
Analytics Unite Tackling Automation and Predictive Data With GoGo SqueeZ, Melissa & Doug, Yesway Execs
We’re diving deep into the topic within a dedicated session, tapping into the expertise of executives from key brands like GoGo SqueeZ, Melissa & Doug, and Yesway, to uncover the true potential of this technology and provide actionable insights. - 3/29/2023
Walgreens’ Melissa Salo Joins AU Roster as Keynote Speaker
Melissa Salo, chief procurement officer for Walgreens Boots Alliance, will be kicking our theme off as Analytics Unite's keynoter, speaking on how to bring data to life. Learn more. - 3/29/2023
CGT Parent Company EnsembleIQ Introduces New Groups to Elevate Brands
CGT’s parent company EnsembleIQ has introduced two new groups — U.S. Grocery and Convenience and Retail Technology — that are combining the strengths of several of its brands to help power business growth across several industries. - 3/28/2023
First Look: Nike’s First Jordan-Exclusive Store Opens in Japan
The 9,200 World of Flight Shibuya store, located on Meiji Dori street by the Harajuku trade zone (one of the busiest retail destinations in Japan), opened this March. Take a look. - 3/27/2023
Why a U.S. TikTok Pullback Could Hurt the Consumer Goods and Retail Business
Whether a ban, pullback, or imposed restrictions, changes to TikTok’s availability could spell trouble for brands who are relying on social commerce more than ever. Learn about the potential repercussions. - 3/26/2023
Kum & Go’s Matt Weber Joins Expert-Packed Analytics Unite Lineup
We are excited to announce that Matt Weber, director of business insights and analytics at Kum & Go, will be speaking at Analytics Unite, diving deep into the topic of how analytics can lead to healthier food choices. - 3/23/2023
Club Kokomo Expands Online Presence With E-commerce Investment
Club Kokomo Spirits, a premium cocktail brand, is now available to consumers for online purchase in 34 states thanks to an e-commerce investment. - 3/20/2023
Personalization Through Consumer Analytics: Nestle’s Data-Driven Digital Investments See Success
According to the company’s recently published annual review, Nestlé continues on its track to create value through consumer analytics. Learn more.