Liz Dominguez
ARTICLES BY THIS AUTHOR
- 7/10/2024
Vera Bradley Undergoes e-Commerce and Marketing Reinvigoration as Part of ‘Project Restoration’
Bag and luggage brand Vera Bradley is undergoing a rebranding in order to reinvigorate the business and restore brand relevance. - 7/9/2024
Starbucks Names Das Dasgupta Chief Data & Analytics Officer
Starbucks is advancing its data efforts by hiring Das Dasgupta as its chief data and analytics officer. - 7/9/2024
Macy’s Promotes Keith Credendino to CIO
Macy’s will have a new chief information officer this August, promoting Keith Credendino to the role. - 7/8/2024
Hanesbrands Is Moving Its Headquarters As Part of Business Optimization
Apparel manufacturer Hanesbrands is relocating its corporate offices to the downtown area of Winston-Salem in North Carolina. - 7/8/2024
Maple Leaf Foods Splits, Spins Off Pork Business
Maple Leaf Foods is dividing its business, spinning off a separate public entity for its pork operations. Get the details. - 7/7/2024
Elevating Shopper Research: AI Knows What Consumers Are Buying Tomorrow
How can brands use AI to understand the desires of their shoppers? Learn here. - 7/7/2024
How Bic Is Expediting Innovation With AI, ML & Consumer Insights
CEO Gonzalve Bich details Bic's innovation and R&D cycle, which is using technologies like AI and ML, along with consumer insights, to expedite go-to-market timelines. - 7/4/2024
Lego to Mandate Supplier Sustainability Targets and Annual Reporting
The Lego Group has launched a new program that will require its supplier partners to reach certain sustainability goals by 2026. - 7/4/2024
IT Executives Missing Cost-Effective Sustainability Opportunities: Gartner
A new study from Gartner shows that IT executives may not be taking advantage of the most cost-effective solutions. - 7/2/2024
Coca-Cola’s Sonia Sethi To Unlock the Holy Grail of Holistic E-commerce
This September, Sonia Sethi of The Coca-Cola Company will assemble the data-powered puzzle pieces that combine to create a holistic picture of e-commerce.
