Under a comprehensive strategic plan, five core brands Hersheys, Reeses, Hersheys Kisses, Jolly Rancher and Ice Breakers will become global cornerstones.
A total of 20 offerings across three new Nature Made product lines will be in market by year end. In addition, Pharmavite will introduce Voots, a recent brand acquisition.
HP services and technology are being implemented to help Procter & Gamblekeep products moving on time, from production to shoppers carts in the retail store.
Most recently, the spin off's Chief Innovation Officer served as global vice president, marketing, writing and creative expression GBU at Newell Rubbermaid, Inc.
These five global companies form the Plant PET Technology Collaborative (PTC), a strategic working group focused on accelerating the development and use of 100% plant-based PET materials and fiber in their products.
Product development executives and managers across the globe share insights in The 3rd Product Portfolio Management Benchmark Study. How are your peers and competitors facing the risks and challenges of innovation? How do you compare? Download the report and find out.
