Product Innovation

The Quaker Oats Center of Excellence took another step forward in its commitment to advancing the power of the oat, introducing its Scientific Advisory Board and an online hub for resources and oat research.

In addition to adding two new leaders, Campbell North America Innovation Vice President Darren Serrao has been promoted to Senior Vice President, Innovation and New Business Development.

Alexander Lacik returns to Reckitt Benckiser U.S. to bring new innovations to the health, home and hygiene space.

The brand introduces a new peel and serve tray package in response to consumers becoming more savvy to using avocado and guacamole.

Campbell Soup Company expects to launch more than 200 new products in fiscal 2014 as the company strengthens its core businesses and expands into higher-growth spaces, including new consumer segments, categories and geographies.

The new specialty yogurt products starting with a ready-to-eat Greek yogurt parfait will debut in U.S. Starbucks stores and grocery channels followed by additional regions around the world.

Celebrity chef, Vintner and specialty foods pioneer Michael Chiarello and Americas cookie queen Debbi Fields, with branding expert Chris Cornyn serve as mentors for aspiring home chefs competing to win product placement on supermarket shelves nationwide.

Crocs implements PLM software from Centric to help speed development, and gain visibility earlier in the product development cycle to make better decisions.