In an effort to reduce plastic packaging, Nestlé will pilot paper-wrapped versions of their four-bar KitKat chocolates across select stores in Australia. The trial will run for a limited time exclusively in Cole’s grocery stores.
Why would a consumer goods company want to conduct research in space? For one thing, it’s a pretty great environment to work on your innovation resource efficiency.
PepsiCo and L’Oreal USA are the latest consumer goods brands to transform their packaging and labeling, launching new strategies that will impact various aspects across the value chain.
3M’s Post-It brand has teamed up with Microsoft to develop a new app aimed at digitizing idea-sharing through the use of a virtual whiteboard and sticky notes
The Hershey Company has been experimenting in leveraging consumer insights for its price pack architecture — a key strategy in today’s CPG playbook to appeal to price-sensitive consumers.
L’Oreal is doubling down on building out tech that could transform the future of beauty. As part of this strategy, it is investing $140 million in a research and innovation center in Clark, New Jersey that will be fully operational by 2024. Get the details.
Colgate-Palmolive, no stranger to AI-enabled oral care, is leveraging artificial intelligence and augmented reality as part of a new tooth-whitening experience.
Colgate-Palmolive is accelerating its digital transformation across the enterprise in part by leveraging the capabilities it’s developed within the growing Hill’s Pet Nutrition business.
After spending the last two-plus years simplifying SKUs to keep production lines moving and products on shelves, many CPGs are now embracing new innovation strategies that meet today’s exceedingly heightened consumer expectations. Learn how.
CPGs are in a new era of innovation, but many remain saddled with legacy systems and processes. Explore the tech helping them overcome common new product development and launch challenges to realize true innovation.
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