Tip of the Spear Technology: VocoolAttendees of CGSM 2018 were able to test drive a variety of cutting-edge digital tools, like this voice commerce platform from Vocool. Nike Concept Store Melds Digital, Physical EngagementThe brand's first "Live" store caters heavily to members of the NikePlus loyalty program, as well as to the local community. PVH Launches Cross-Brand E-Commerce Platform The centralized website will let consumers make purchases across brands through a single shopping bag. 7-Eleven, Coca-Cola Tap into World Cup The massive promotion is running across more than 61,000 7-Eleven stores in 14 countries worldwide. Baskin-Robbins Delivers via Uber Eats A launch across more than 20 Canadian cities follows a successful pilot program in the Ontario market. DSI Reaches Certified Integration with SAP S/4HANA DSI’s Digital Supply Chain Platform 9.0 is now certified for integration with SAP S/4Hana for both online and offline capabilities. Tip of the Spear Technology: CrowdRelief Attendees of CGSM 2018 were able to test drive a variety of cutting-edge digital tools, like this community aid platform from CrowdRelief. Eight O’Clock Coffee Debuts Augmented Reality Game "The Great Coffee Break" taps into the popularity of physical escape games while giving consumers a chance to win free groceries. CGT Names Gulin-Merle 'CMO of the Year' Presented at the 2018 Consumer Goods Sales & Marketing Summit, CGT's fifth-annual award honors the critical need for technology-savvy leaders in an increasingly complex marketplace. Sales & Marketing Study 2018: Consumer Engagement Something to Talk About: Marketers are scrambling to 'articulate' strategies for conversational commerce First Previous 36 37 38 39 40 Next Last
