Trade Promotion Excellence: CPGs Must Embrace Change Now To succeed in a new frontier, CPG companies must embrace new technologies and take ownership of the processes that are needed to stay ahead. Sponsored CMO of the Year Profile: Marie Gulin-MerleWhen it comes to digital transformation, Marie Gulin-Merle has proven to be a natural leader. Sponsored Trade Promotion Excellence: It’s Time to Unlock True TPM Value The opportunity to sense and respond to ever-changing shopping behavior comes with the challenge of assimilating new technologies into legacy systems. Lands’ End Unveils New Collection on Facebook Live Nearly 10,000 consumers watched Lands' End employees model and discuss a new denim collection. Nestlé Waters Names New CMO Former cereal marketer Yumi Clevenger-Lee replaces CGT's 2016 "CMO of the Year" Antonio Sciuto in the role. Report: Tech Will Drive Future Category Management A new white paper from JDA Software Group outlines the steps and tools needed to modernize the traditional store merchandising process. Path to Purchase Institute Launches Support for Emerging Brands The Path to Purchase Institute launches a new membership tier to support emerging brands and start-up companies. Women in Tech Awards 2018 With support from HCL Technologies, CGT's inaugural awards program honors eight outstanding women who are making tech work for the consumer goods industry P2PI Provides Support for Emerging Brands The Path to Purchase Institute announced the launch of a new membership tier specifically designed to support emerging companies and brands. 'Perfect' Customer Loyalty Requires Perfect Data Delivering a perfect customer experience involves solving real-world problems by getting the right data to the right employee at the right time. First Previous 296 297 298 299 300 Next Last