Alexa, Can You Grow My Sales? Voice commerce isn't going to replace screens any time soon, but it may redefine e-commerce as we know it. Here's how brands can prepare. Kind Snacks Drives DTC Ordering ProgramThe healthy snack maker will leverage OrderGroove to support product subscriptions and predictive text-to-reorder programs for DTC consumers. Giant Eagle Names Dan Magrish Director of E-Commerce Marketing Giant Eagle’s Dan Magrish was promoted this month to director, e-commerce marketing. SCJ Boosts Fragrance Disclosure Policy The household products maker is the first CPG to globally disclose fragrance ingredients across its brand portfolio. Study Says Private Grocery Brands Gaining Steam More than two-thirds of consumers expect retailers to offer a strong assortment of private-level foods and beverages. Giant Food Teams with CPGs on NBA-Related Sponsorship The Ahold Delhaize chain has partnered with P&G, Nestlé and Chobani on a new basketball gaming sponsorship. Catalina Promotes Marta Cyhan to CMO Catalina promoted its head of marketing Marta Cyhan to chief marketing officer. Pet Food Brand Manages Supply Chain with ReposiTrak I and love and you hopes to boost enterprise performance with the solution provider's supply chain tools and MarketPlace community. Social Storytelling: Improving Consumer Connection Successful social media storytelling is a sure-fire way to create meaningful and engaging content for current and future buyers. Bring your brand's story to life with these guidelines. Tip of the Spear Technology: Vocool Attendees of CGSM 2018 were able to test drive a variety of cutting-edge digital tools, like this voice commerce platform from Vocool. First Previous 298 299 300 301 302 Next Last
