CGSM Recap: The Rules of Digital EngagementAttendees of the 2017 Consumer Goods Sales & Marketing Summit looking for strategic inspiration and tactical ideas left fully armed with both. ECRM Acquires RangeMeTogether with RangeMe, ECRM aims to be better positioned to provide an even more strategic value to its clients by offering more product discovery and category planning solutions. Changing of the Guard: Is Traditional Trade Planning Obsolete? To succeed in the new reality, companies must go beyond traditional strategic planning to a new form of adaptive planning that responds to continuous market change. Sales & Marketing Report 2017 CGT and IDC Manufacturing Insights present their eighth annual exploration of current and future marketplace trends. Corby Wine & Spirits Picks IBP Platform The Canadian company picked Exceedra to help optimize its business and sales & operations planning processes. Sales & Marketing Report 2017: The Evolving Role of TPM True optimization soon could be a reality Sales & Marketing Report 2017: Building a Smart Digital Enterprise Exceeding consumer need is the ultimate goal. Marketo Unveils a 'MarTech Accelerator' Marketo, Inc. has rolled out a new solution that the company claims is the industry's first "marketing technology accelerator." Coca-Cola Rolls Out Next-Gen Field App Provided by Spring Mobile Solutions, the app aims to reduce operating costs, increase workforce efficiency and drive revenue growth. Analytics Study 2017: Consumer Goods Consumer goods companies are struggling to keep up with the data-driven market leaders. First Previous 57 58 59 60 61 Next Last
