Two Roads Brewing Taps New Pricing Tool

Two Roads Brewing Co. has selected Vistaar Technologies, Inc. to deploy its price structure management SaaS solution. The brewer will use the solution to enhance its price structure planning process, manage pricing across the value chain, and improve price execution. 

“Two Roads looked for a partner with proven success in the beverage alcohol industry,” stated Clement Pellani, the company's co-founder and chief commercial officer. “Vistaar provides an innovative pricing solution coupled with the expert domain knowledge necessary to allow Two Roads to compete in this complex beer market. We are confident the Vistaar solution will allow us to become more efficient in how we handle pricing and improve bottom line results.”