Analytics Study 2017: Consumer GoodsConsumer goods companies are struggling to keep up with the data-driven market leaders. Dean Foods Picks Up Good KarmaThe investment marks Dean Foods' entrance into plant-based beverages category. Gillette Now Sells Razor Blades 'on Demand' Procter & Gamble's "first" direct-to-consumer service lets consumers text to order their blades. General Mills Names New CEO Jeffrey Harmening will take over from the retiring Ken Powell next month. Mars Enlists Consumers for New DTC Effort Mars, Inc. took a unique tack in direct-to-consumer efforts this month by launching The Cocoa Exchange, an in-home party platform for chocolate lovers. Whirlpool Acquisition Builds Digital, IoT Muscles The planned acquisition of Yummly, a personalized digital recipe platform, expands on Whirlpool's goal of delivering a useful, smart home experience. Land O'Lakes Names New Supply Chain Chief A nine-year company veteran, Yone Dewberry will run overall supply chain operations across the enterprise. The State of Consumer Products A confluence of forces has come together to fundamentally redefine the way CP companies must conduct business. Perdue Helps ShopRite Hawk Healthier Chicken Tostitos Turns Consumers into Piñatas Frito-Lay's Tostitos Cantina tortilla chip brand is conducting a seasonal promotion that has consumers creating piñata avatars of themselves. First Previous 270 271 272 273 274 Next Last
