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Three Steps Every CPG Company Must Take to Become a Digital Business
Digital transformation is hard work. CPG companies must re-imagine the consumer experience, aligning their people, processes and technologies behind the scenes to deliver this experience. The following are three critical steps to take towards digital transformation. -
The Big Data Risk: CPG Manufacturers Should Leverage MDM to Improve Loyalty
Creating an efficient and analytical environment - one capable of transforming raw data from suppliers, customers, locations, products, etc., into deliverable insights - is a real challenge. Find out how manufacturers are leveraging technologies such as a Master Data Management to consolidate and manage their nutrition and product information across the organization, and to publish accurate and up-to-date information across all channels.