Data & Analytics

When it comes to supply chain IT investments, consumer goods companies need to place a clearer focus on growth.

To succeed in a new frontier, CPG companies must embrace new technologies and take ownership of the processes that are needed to stay ahead.

The opportunity to sense and respond to ever-changing shopping behavior comes with the challenge of assimilating new technologies into legacy systems.

Leading companies are moving to a “precision guidelines” approach that empowers the field force to be increasingly granular and sophisticated with promotions.

When it comes to digital transformation, Marie Gulin-Merle has proven to be a natural leader.

A new white paper from JDA Software Group outlines the steps and tools needed to modernize the traditional store merchandising process.

As technologies change the way we think about health and lifestyle, will consumer-facing companies be part of the solution — or part of the problem?