Social Media

Collective Bias, Inc. has unveiled prescriptiveIQ, a suite of analytic solutions using first-party shopper data along with various data science applications to provide insights that inform every step of the influencer marketing process.

Chobani's Peter McGuinness was recognized for his accomplishments in building brand strategy, marketing innovation, experiential programs, digital/social outreach, public relations and a media-grabbing retail cafe.

Freeze-dried fruit brand Crispy Green, Fairfield, New Jersey, named New York-based Fastlane Communications as its agency of record.

Global digital shop Jellyfish is tasked with helping Deckers develop a seamless shopper journey from awareness to conversion and retention.

The still-growing "yogurt-plus" brand is celebrating its 10th anniversary with a new visual identity, wordmark, packaging design and regional product rollout.

The "Hungerithm" holiday campaign tracks social chatter to determine how much consumers can save at 7-Eleven.