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Marketing Tactics

  • P&G Steps into the Spotlight

    Procter & Gamble Salon Professional announces Sebastian Professional's collaboration with Sony Pictures' Burlesque.
  • 2010 Innovation, Business & Technology Awards

    CGT recognizes 15 deserving consumer goods companies for excellence in innovation, supply chain, customer management and growth strategies.
  • 2010 Top 100: Toys and Games

    The companies on this list are masters of innovation. They have to be in order to stay on the "hot" list with novel products that leverage emerging technologies. Even Monopoly has gone digital. Check out who leads the way with play.
  • What 7 Year Itch?

    Editor Ali Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.
  • Kimberly-Clark Goes Tube-Free

    An innovative product eliminates the cardboard tube that has been the central fixture of rolled toilet paper for more than 100 years.
  • VTech Gets into the Holiday Spirit

    VTech will donate a total of 15,000 new books to First Book this year and is encouraging others to support the cause by making a donation.
  • 2010 Top 100: Apparel, Footwear, Accessories

    This market clearly took a hit with the majority of the Top 20 experiencing revenue losses. Find out which five companies reported growth in 2009.
  • Hit or Miss: The Best and Worst Food Products of 2010

    With more than 17,000 new food products introduced to consumers annually, Philip Lempert, the "Supermarket Guru", says that 2010 "misses" include products from recognizable brands such as Starbuck's, Wrigley's, Minute Maid and Sun Tropics. Find out which companies had hits this year and which companies missed the mark.
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