What recession? The majority of companies on this list reported revenue gains in 2009 as much as 49 percent in J.M. Smucker's case. After all, people have to eat!
This list shines a spotlight on the top five pharmaceutical companies that lead the charge in consumer healthcare with popular over-the-counter brands.
Of the 100 companies featured on a list of top global marketers, 36 are CG companies. The leaders had one big thing in common: They advertise where they see opportunity for growth. These days, that means China.