ARTICLES BY THIS AUTHOR
- 1/7/2026
Colgate-Palmolive's Todd Hassenfelt to Help Define Modern Performance Cultures at Analytics Unite
He will speak with fellow leaders who are reimagining performance cultures for today’s realities. - 1/7/2026
Guess Pilots AI-Automated Product Catalog Optimization
Using the technology, Guess can turn its product data into more templated, structured insights. - 1/5/2026
PepsiCo to Get Ahead of Supply Chain Challenges With 3D Digital Twin Tech
It will use AI and new digital strategies to overhaul process simulation and facility design as part of efforts to "retool and optimize" its existing physical footprint. - 1/4/2026
Hanna Andersson Hires Kacey Sharrett to Drive Digital Transformation
As chief digital officer, the new hire will manage Hanna Andersson's digital ecosystem and customer experience. - 12/22/2025
4 Ways CPG Brands Can Win on the Digital Shelf
Here are four practical ways that can help any CPG organization perform better on the digital shelf, regardless of size or maturity. - 12/21/2025
Unilever Consolidates Marketing Oversight, Expands Leandro Barreto's CMO Role
Unilever is restructuring its marketing function so that a single leader has greater ownership over efforts within its business groups. - 12/21/2025
Top Tech Trends in Consumer Goods: CG Sales & Marketing Spotlight Interviews
Attendees of the Consumer Goods Sales & Marketing Tech Summit had the opportunity to step into the spotlight and share their insights in a video Q&A session. - 12/21/2025
How Perfetti Van Melle's Mike Gomes Delivers Data-Centric Supply Chain Modernization
As the segment's VP of supply chain, Gomes was tasked with taking an end-to-end approach to productivity, capacity and efficiency. - 12/18/2025
PepsiCo Shuffles Leadership Amid Business Pivot
PepsiCo is reorganizing its leadership as part of its business restructuring and refreshed brand identity to better position the company for growth. - 12/18/2025
Coca-Cola, Newell, Clorox: Three Distinct Roadmaps for the CPG AI Journey
Several major companies such as The Coca-Cola Co., Newell Brands and The Clorox Co. shed light on their progress with AI so far.