ARTICLES BY THIS AUTHOR
- 8/13/2025
Kellanova’s Meera Patel to Uncover Omnichannel Loyalty Tips at CG Sales & Marketing Tech Summit
Meera Patel, senior director of advanced analytics for Kellanova, will be sharing strategies for creating emotional omnichannel connections with consumers. - 8/13/2025
Church & Dwight Taps Kenvue’s Channan Sawhney to Drive Digital Strategy
She takes on the role of associate vice president and head of digital strategy, media, measurement and DTC, joining the company during a critical period in its digital transformation. - 8/11/2025
AB InBev Investing in U.S. Footprint to Meet Megabrand Expansion
AB InBev is progressing on its growth strategy, seeing strong results in its America segment, which aligns with the recent $300 million investment to modernize its U.S. manufacturing footprint. - 8/11/2025
SpartanNash Names Ed Rybicki CIO, Brett Hoffman CISO
They will both be part of the IT department, reporting to EVP and CFO Jason Monaco as part of the company's newly combined finance, IT and strategy organization. - 8/10/2025
Talking Rain Beverage Co. Hires Marlee Perez as VP of Technology
Marlee Perez said she joins the company as part of its efforts to bring together its technology, data, processes and people to create a solid foundation for sustained growth. - 8/7/2025
3 Can't-Miss Discussions at the 2025 CG Sales & Marketing Tech Summit
Senior sales and marketing executives from top CPGs will explore how to create seamless, impactful experiences across the value chain for consumers, retailers and employees alike. - 8/7/2025
Newell Brands Drives Digital, Commercial Growth With Two Hires: Tambi Younes, Michael Drymalski
The two leadership appointments aim to accelerate the manufacturer's digital and commercial growth initiatives. - 8/6/2025
Kimberly-Clark Hires North America Leader, John Carmichael
Carmichael joins Kimberly-Clark after spending three decades helping to reposition brands for growth through business turnarounds, acquisitions and scaled platforms. - 8/6/2025
Wells Enterprises Scales Supply Chain Modernization to Meet Growing Demand
Wells knew its supply chain had become too complex, outgrowing existing tools to manage it. - 8/4/2025
Kellanova Refocuses on Traditional Pricing and Promotions as Volume Growth Returns
Kellanova is shifting its pricing and promotion strategies as it returns to volume growth levels not seen since before the pandemic.