ARTICLES BY THIS AUTHOR
- 10/15/2025
Welch's to Expedite Product Innovation With Andrew Hartshorn at Helm of Innovation Strategy
The new structure aims to streamline collaboration, speed up decision-making and strengthen the product and experience pipelines. - 10/15/2025
E.l.f. Beauty's Ekta Chopra to Keynote Day Two of CG Sales & Marketing Tech Summit
Discover how being data-fueled, human-led and AI-enabled transforms every touchpoint into a competitive advantage — and every moment into magic. - 10/14/2025
How to Navigate Disruptions in Consumer Goods Supply Chains
Supply chain leaders must address the most pressing disruptions within the volatile landscape or risk falling behind. - 10/13/2025
PepsiCo Overhauls Go-to-Market Strategy With Tech, Wellness-Forward Approach
Cost-cutting measures within the supply chain include optimizing its go-to-market strategy to drive increased focus on in-store selling and merchandising activities. - 10/12/2025
SharkNinja Unifies DTC E-Commerce Experience, Installs AI-Enabled Support
The new site features a mobile-first design that integrates a social-focused experience. - 10/9/2025
PVH Hires Patricia Gabriel as Chief Supply Chain Officer, Global Head of Operations
Gabriel takes on the role in the fourth quarter, reporting to CEO Stefan Larsson. - 10/9/2025
Tommy John Boosts SKU Volume With AI-Powered PLM
The clothing brand is seeing benefits from AI-enabled product lifecycle management. - 10/8/2025
Constellation Brands Eyes Price Pack Architecture to Re-Engage Cautious Consumers
Much like other consumer goods companies, Constellation Brands is having to navigate a tough economic and socio-political climate, with tariffs and rising costs impacting the business and its consumers alike. - 10/6/2025
How P&G's Mentorship Framework Helps Support Its Modernization Roadmap
The company has created a structure through which it supports digital modernization efforts, such as AI enablement, through several mentorship opportunities, including a CIO technical advisory board and upskilling relationships. - 10/5/2025
Wella Company Hires Julia Anderson to Lead Digital Strategy
The company said her expertise in enterprise modernization, AI and cybersecurity will help Wella accelerate growth and drive customer-focused innovation.