Technology Innovation

PepsiCo's Gatorade Confirms Innovations for Athletes
Discover how Gatorade's Gx ecosystem combines newly designed equipment and real-time biometric technologies to provide fueling recommendations specific to an individual athlete.
Giving brick-and-mortar retail the edge of digital insight.
The Intel Retail Sensor Platform is a simple, affordable way for retailers to gather actionable, near-real-time intelligencesaving money and converting more sales

Target + Techstars Program Brings in 500 Applications From Startups

Last October, Target put out the call to startups worldwide to apply for the Target + Techstars accelerator program, now the applications are in.
Improve Trade Analytics, Retailer Collaboration and Business Performance

Chris Rice, VP Sales & Marketing, North America for Exceedra, Inc., further explores the opportunities around improving trade analytics and more.
Trade Promotion Optimization is just what your TPM needs.

While many manufacturers worry adopting Trade Promotion Optimization will replace their investment in TPM, a true TPO will bring out the best in both tools.
American Apparel to Offer One-Hour Delivery

Apparel company American Apparel will soon offer on-demand delivery to US customers. Find out how the company will get apparel basics to your doorstep in an hour.
Debunking Myths About Globalization

What strategy is best when entering new markets? This months Straight Talk debunks myths commonly encountered, focusing on operating models and technology solutions.
The State of D2C, Mobility, Analytics in CG

CGT asks Justin Honaman, SVP Digital Solutions at Moxie USA, to unveil his predictions for trends in sales and marketing.
State of the Global Supply Chain: A Research Report on the Top Issues Facing Industry Executives for 2016 and Beyond

Danger ahead for manufacturers: 76% operate without a Chief Supply Chain Officer.
PepsiCo's Gatorade Brand Developing Smart Water Bottle

PepsiCo's Gatorade brand is working on a microchip-fitted smart cap bottle and sweat patch provide its owners digital updates. Find out what the new technology will communicate to thirsty consumers.