Data & Analytics

Mars, Inc. is looking to double its snacking business over the next decade, scaling innovation across its portfolio via a new global research and development hub on its Goose Island campus.

Snippets from some of the largest CPG manufacturers in the world at two of the largest shows in the industry.

Heineken is taking learnings from its work in digital twins and further investing in its energy-reduction efforts across production sites around the world.

Kraft Heinz is building an internal generative AI app, known as KraftGPT, for employees to obtain quick insights into such things as product sales.

Examine how CPGs optimize the implementation of generative AI with existing resources.

It’s a bit of a squicky topic, but there’s a lot a consumer goods company can learn from a pet’s bathroom habits.

Both companies shared insight into how they’re finding success in using insights culled from the Walmart Connect and Luminate data platforms, as well as other technologies, at a panel at CES in Las Vegas on Wednesday.

The brands are among the first set to participate in Instacart's pilot program, showcasing digital advertisements on its AI-powered smart carts within the store.