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Product Innovation

  • American Greetings Offers Mobile Greetings

    justWink offers the next generation of greeting card shoppers a connection with the mobile world for the first time.
  • Snack Factory Innovates in a Crunch

    Like most small companies, innovation is a vital part of Snack Factory's business strategy for its Pretzel Crisps brand. Here's how the company entered the growing Bold & Spicy category in record time.
  • Social Listening

    Innovationedge Founder Cheryl Perkins offers guidance for mastering the art of co-created innovation.
  • Amway Does the Twist

    NUTRILITE Fruits & Vegetables 2GO Twist Tubes provide the natural antioxidant equivalent of two of the nine to 13 recommended servings of fruits and vegetables a day in a convenient, squeezable tube.
  • 2011 Consultant Services

    A comparison chart of consultancies serving the 2011 consumer goods industry. Plus, thought leaders talk top-of-mind topics and trends in roundtable format.
  • Solo Cup Overhauls Innovation Processes

    The current economic downturn has hit retail and consumer products companies particularly hard, and closely managing margin in today's environment can be a matter of life or death. Read on to find out how Solo Cup Company streamlined the end-to-end product lifecycle to tackle these market pressures head on.
  • Honest Tea Refreshes Labels

    The label refresh was initiated over three years ago after a series of consumer insights suggested that the brand could be making a bigger visual impact on store shelves.
  • Heinz Acquisitions, Innovations Pay Off

    Record sales in 2011 prove that the H.J. Heinz Company's investments in emerging markets and innovation are working as key growth enablers, even in a deteriorating economy.
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