P&G Inks Long-Term Enterprise Agreement to Drive Disruptive Innovation
Global CPG giant The Procter & Gamble Company, signs a multi-year agreement with CAS, a division of the American Chemical Society. The partnership is expected to provide P&G with enterprise-wide access to a comprehensive portfolio of scientific information solutions.
P&G is recognized as a leading innovator in the CPG industry across multiple product categories including beauty care, paper products, fabric care, home care, and health. The company was recently named one of Forbes Most Innovative Companies and led the HolyGrail project that won the Best Sustainable Packaging Award for 2019.
"Comprehensive and efficient access to research data are critical for our innovation process," said Gerard Baillely, SVP of Research & Development, Corporate Functions for P&G. "CAS's expanding portfolio of products and services helps us make better decisions throughout our R&D workflow from early-stage research to commercialization so we can develop better, safer solutions for our consumers that improve their quality of life."
While P&G has leveraged CAS information solutions for decades, this new agreement is an expansion, opening access to CAS's most advanced solutions to enhance productivity across many sectors. R&D teams will benefit from additional content, workflow features, and predictive design capabilities that have been proven to reduce the time spent on key research tasks by at least 50%.
P&G is the world's second largest consumer goods manufacturer, and an inaugural member of the CAS Ionic Affinity Program according to Rick Holt, senior director of the program.