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A collection of news, articles and other featured content about Mobile Technology.

7-Eleven, Dr Pepper Kick Off Football Season with AR

7-Eleven is kicking off football season by teaming with Keurig Dr Pepper's Dr Pepper to launch an augmented reality experience within the retailer's mobile application.

Avocados from Mexico Brings Educational Chatbot to Walmart

Avocados from Mexico partnered with Walmart for a springtime educational program leveraging chatbot technology and the trade group’s research to drive sales across the category.

3M recently launched a mobile application for Android devices that lets users instantly capture, digitize and share Post-it Notes.

The luxury shoe manufacturer freshened up its mobile app with a tool that lets shoppers to virtually try on Ace sneakers.

Aldi is quietly testing curbside pickup through grocery delivery service Instacart.

Although still not offering grocery items, the retailer has significantly ramped up its online assortment with seasonal items and products from national brands such as Sony, Samsung and Apple. 

L’Oreal’s ModiFace subsidiary has brought virtual try-on technology for lipstick to Amazon, removing a purchase barrier for cosmetics consumers seeking to discover their perfect shade online.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: customer communication platform Teckst.

Commonalities among the 10 most profitable apparel manufacturers on this list (courtesy of sister publication Apparel) point largely to the effective use of shopper-centric technology.

The connected pet company has expanded its portfolio with the Link AKC smart collar, which tracks location, activity, health, and other data.

Guess and short-form video platform TikTok have debuted fashion branded content in the U.S.

The brand's first "Live" store caters heavily to members of the NikePlus loyalty program, as well as to the local community.

Olay’s new mobile platform utilizes artificial intelligence to help women better understand their skin, and makes recommendations for personalized products.

Georgia-Pacific Augmented Reality

Georgia-Pacific has introduced a new line of Dixie cups that uses mobile technology and augmented reality to make brushing teeth more fun.

Sherwin-Williams Augmented Reality

The paint maker updated its smartphone app with an augmented reality function that lets consumers rapidly “test” paint colors by tapping their screens.

L’Oreal’s Research and Innovation Technology Incubator brings two companies together to provide beauty consumers with data to better care for their hair.

In this case study, CGT takes a deeper look at how pasta and sauce maker Barilla is offering consumers the ability to see the full lifecycle of the ingredients in a limited-edition pasta and sauce, available at Expo Milano 2015.

The UK soft drink manufacturer will leverage solutions from StayinFront to improve its retail execution capabilities for retail, tele-sales, direct-store delivery and van processes.

Under Armour is working on what it calls the "single view of the consumer," using data to create an insight engine to guide its decisions to grow the brand. Find out how its digital initiatives are helping UA's success.

Tech Trends Report 2017 Teaser Image

Digital tools make the promise of personalized engagement real — and required.

LIXIL Showroom

Housing and building company, LIXIL, standardizes business processes with Product MDM solution from Stibo Systems.

The CGT community’s preferred providers of solutions for managing the mobility of internal and/or external communications.

Straight Talk October 2017 Retail Execution teaser image

In the “adapt or die” era in which consumer goods companies currently find themselves, adopting new technologies such as digital cloud platforms and advanced execution software is a critical ingredient for future success.

Apple, Amazon, Walmart, and Nike topped the annual list compiled by strategy consultant Brand Finance

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