Mobile Applications

Press enter to search
Close search
Open Menu

Mobile Applications

A collection of news, articles and other featured content related to the use of mobile applications to improve consumer engagement, retail execution, in-store intelligence and other important business processes.

The new device uses artificial intelligence to help consumers improve oral health and Colgate develop future products.

GoodRx, an app that tracks prescription drug prices, is giving consumers a new way to shop for medicine: using Alexa.

LEGO BOOST Vernie the Robot

A new product line introduces children to coding through a free app that lets them bring five LEGO creations to life.

Marmalade Game Studio and Hasbro have extended their relationship to bring the Clue/Cluedo game brand to mobile devices.


Popchips, Inc. teamed with shopper incentive app Ibotta this month to distribute coupons in recognition of March 14's designation as "National Potato Chip Day."

L’Oreal’s Research and Innovation Technology Incubator brings two companies together to provide beauty consumers with data to better care for their hair.

Mondelez International this week launched one of the first sponsored SmartLabel apps to give shoppers on-the-spot, in-store access to detailed product information.

Under Armour’s newest system includes first recovery sleepwear line created in collaboration with Tom Brady, using bioceramics technology, to help athletes optimize rest and recovery.

HarperCollins Christian Publishing began testing a new marketing channel this month by providing daily inspirational messages through the Amazon Alexa "intelligent assistant" voice control system.

Apple and Nike introduce a smartwatch pairing Nike Sport Bands with Apple Watch Series 2, featuring GPS, a two-times-brighter display, water resistance to 50 meters, a dual-core processor and watchOS 3.

Under Armour announces a global partnership with actor, producer Dwayne The Rock Johnson on content creation and promotions.

Find out how DKNY is using Instagram Direct to provide fans personalized content on how runway designs were conceived.

Show More