Mobile Applications

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Mobile Applications

A collection of news, articles and other featured content related to the use of mobile applications to improve consumer engagement, retail execution, in-store intelligence and other important business processes.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: virtual fitting room platform Perfitly.

The c-store giant leveraged the National Football League's big game this month to spotlight its rapidly expanding 7Now delivery service.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: mobile application Spent.

In a partnership with the Wildlife Conservation Society, Yowie Group is using a mobile app and website to educate kids about endangered species.

Shoppers can use the Shopkick mobile app to interact with promotional packaging for Suave's Veterans Day cause campaign.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: real estate analytics app LayerCake.

The connected pet company has expanded its portfolio with the Link AKC smart collar, which tracks location, activity, health, and other data.

The fashion chain has debuted "Discover Your Style," artificial intelligence-powered visual search and navigation.

Shoppers using the Prime Now app can pick up orders in 30 minutes without leaving their cars.

Glenlivet Code packaging

To promote the launch of a limited-edition Glenlivet Code variety, the brand is challenging Scotch lovers to decode the product's composition via Shazam.

The NLP-based “Happy Hour” skill acts as a home bartending assistant and party planner.

The new device uses artificial intelligence to help consumers improve oral health and Colgate develop future products.

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