Mobile Technology

Consumer-direct acceleration, said John Donahue, president and CEO, is fueling Nike’s marketplace approach, allowing the company to directly connect with consumers no matter where they shop. Key to this strategy has been Nike’s investments in digital experiences, primarily via its mobile apps.

For CPG wholesalers, mobile B2B e-commerce apps are becoming an essential tool for success. find out why.

Here are four ways CPG brands can enhance their online strategies to stay competitive.

Sam’s Club is doubling down on efforts to digitally engage with its members, and it sees Scan & Go technology as a key component of that strategy.

The B2B retail sales platform continues to be a boon to AB InBev, and more expansion is planned.

As part of CCEP Indonesia’s digital transformation journey to expand its efforts to the front end of the business, the company launched the Klik Toko app and partnered with 8x8 to deploy multi-factor authentication services.

Coca-Cola has added to its Freestyle beverage machines with a countertop model that builds in a new content management system.

FORM.com, a company in low-code/no-code mobile data collection acquires GoSpotCheck's task management and image recognition platform in a carveout.