Herbal Essences Designs Bottles for Visually ImpairedProcter & Gamble's hair care brand has introduced the first mass-produced bottles designed to help blind and visually impaired individuals distinguish between shampoos and conditioners. Blending Technology with a Passion for Coffee Two strategic technologies have helped Independence Coffee Co. scale its business and stand out in a highly competitive category. Gillette's On-Demand Razor Service Heads North Procter & Gamble's subscription-based razor service has expanded to Canada, giving consumers flexible buying options. Coca-Cola Gets into the Kombucha Trade The acquisition of an Australia-based health beverage maker signals Coke's first step into a category that's growing in more ways than one. Perrigo Launches Private Label Imodium Rival The launch is yet another indication that private label is gaining steam in the U.S. GE Appliances Gets Smart Home Assist from Google The Haier division is simplifying its smart home services through a direct connection to Google Home. Coca-Cola Buys Regional Soda Brand The beverage giant expanded its portfolio of up-and-coming brands with New England's Moxie. Frito-Lay Gets Alexa Talking for Back to School The seasonal campaign also features snack packaging with talk bubbles that let parents write notes of love and encouragement to the kids. CMO of the Year: 2018 Finalists A quartet of industry professionals — Lee Applbaum of Patron, Antonio Lucio of HP, Scott Parker of Atkins Nutritionals and Justin Woolverton of Halo Top — rounds out this year’s crop of top marketers. Kroger Launches New Delivery Platform The new Kroger Ship service is offering such perks as exclusive products and prices, special promotions and free delivery on orders over $35. First Previous 41 42 43 44 45 Next Last
