Consumer Analytics

On April 10, 2008, Nike Inc. brings consumers the next evolution of the Nike+ experience: the Nike+ SportBand, designed for runners who choose not to run with music and for those times when you can't use music.

Procter & Gamble marketing veteran Ted Woehrle will join Newell Rubbermaid in the newly created position of senior vice president, marketing and brand management.

Liberty Hardware is realizing benefits shortly after deploying John Galt Solution's new Point of Sale (POS) Forecasting module.

Wal-Mart endorses Knowledge Networks as the online panel research company to conduct custom studies using the retailer's proprietary Segmentation Lens.

Stop & Shop deploys business intelligence software from SPSS to increase customer loyalty and develop new products and services.

Publix Super Markets extends its contract for Planalytics business weather intelligence.

The 2007 Consumer Goods Sales and Marketing Summit is committed to providing a single thought leadership forum for consumer goods executives to network with peers, share ideas and experiences,and learn about important industry trends.

Discovering how to leverage demand signals throughout the enterprise