In 2008, Beam Global Spirits & Wine, Inc. recognized there were opportunities to better manage pricing and distributor margins at the market level. A cross functional team was assembled to commence a large-scale price improvement initiative.
Launched in July 2008, Yihaodian offers more than 75,000 SKUs and has achieved a significant position in online grocery sales, as well as in categories such as baby/Mom, consumer electronics and apparel.
Radio Flyer transforms its digital presence with an enhanced Web site boasting a new visual design, improved user experience and e-commerce integration.
Unilever announces a partnership with Recyclebank to educate consumers on how they can take small actions to make a big difference in reducing waste and water use.
A first annual Digital Lifestyle Survey finds that consumers are facing a torrent of data growing faster than ever before. Results prove that the continued growth of content and data creation, without new ways to manage the consumer experience, will create catastrophic results.