The two companies are will continue to deliver family entertainment with the addition of five more movies to the Family Movie Night initiative in 2011.
Danone is working with IBM to provide a secure trading network that helps expedite and automate business transactions with Danone's customers, business partners and suppliers.
The new CMO will aim to maximize opportunities for sustainable brand portfolio and market share growth, and build stronger relationships with consumers.
The rise of social commerce gives mid-market companies a new opportunity to build a relationship directly with the shopper and manage the long tail of the supply chain more easily.These five success factors raise the odds of success.
In CPG, the name of the game is increasing market share by employing the right mix of spend optimization, rapid product innovation, and best-in-class sales and marketing programs. Learn how leading CPG firms empowered their sales forces with self-service analytics.
