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Customer Relationship Management (CRM)

  • AXE Makes Scent for Her

    The decision to launch them together was inspired by the more than two million fans on Facebook in the United States alone, about a quarter of whom are female.

  • VMT Achieves Certified Integration with SAP

    As a result of the certified integration, VMTs Velocity is expected to provide an out-of-the-box integration solution for connecting clients running SAP solutions to information on their products daily/store sales and inventory performance at retailers and distributors.

  • Winn-Dixie CEO to Step Down after Bi-Lo Merger

    In a letter to employees, CEO Peter Lynch said he helped Winn-Dixie return to profitability after it emerged from Chapter 11 bankruptcy protection in 2006.

  • Crescent Crown Tracks POS Signage Success

    Crescent Crown Distributing began the process of deploying POS signage tracking software roughly three years ago and they had no idea just how beneficial it would be for their bottom line today.

  • Campbell Soup Company Appoints President

    The candidate comes to Campbells with marketing, sales and management roles from the U.S., Canada, Europe, Asia and Australia.

  • L'Oreal Launches Multiple E-Commerce Brand Sites

    LOral USA signs a five-year agreement with PFSweb, Inc., to develop and manage multiple end-to-end e-commerce solutions for some of its most prestigious brands.
  • Marcal Becomes Available on Alice.com

    Consumers have the choice of either purchasing Marcal Small Steps directly from Alice.com, marcal.alice.com or Marcal Small Steps Facebook page.
  • Anheuser-Busch Names VP of Marketing

    The executive brings more than 20 years of media and marketing experience, spent working on behalf of some of the world's biggest and most successful brands, including ESPN, Allstate and Starcom.
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