Customer Experience

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: frictionless-shopping technology provider Jisp.

The new Color ID quiz determines the shopper's best color fit based on answers to 10 questions — such as couch and movie-watching preferences.

To drive this customer experience initiative, the retailer partnered with Adobe to deliver seamless, personalized and connected health and wellness experiences for shoppers.

The auto maker has rolled out a web-based mobile ad that gives viewers an interactive look at — and into — the 2020 Corolla sedan.

Albertsons Cos. improves shoppers’ in-store checkout experiences with Toshiba Global Commerce Solutions’ self-checkout systems.

Mercatus,and ShopperKit are uniting to help grocers more efficiently execute click-and-collect and delivery fulfillment of online orders.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: in-store analytics and activation platform Shopperception.