Manufacturer

See what the move means for its existing strategic initiatives, including investments in global distribution, infrastructure and technology.

The company is spending $2 billion over the next five years to expand its North American facilities and implement new tech capabilities.

Sam Wong, senior director of data, analytics and AI at the Mark Anthony Group recently highlighted how the company overcame challenges to create an AI incubator and offered a roadmap for successfully implementing the technology. 

At its core, PPA is not about pack resizing for its own sake. It is about engineering product formats that align with how consumers perceive value, shop across channels and evolve their usage behaviors in response to economic pressure.

The ongoing promotion and gamified experience links purchases with access to monthly exclusive content and experiences that tap into Gen Z and Sprite fan interests.

Nestlé has named a new chief executive officer of its Americas business unit, effective July 1. Get the details.

Many CPGs are feeling the pressure of low consumer confidence. Here’s how they are responding, according to recent earnings conversations.

As shopper preferences quickly shift, consumer goods companies are battling at the shelf for relevancy, and as a result, they’re seeking out partnerships that bring consumers into new categories and experiences.