CPG

Nielsen and Del Monte Foods, Walnut Creek, California, are expanding their multi-year relationship.

Thought leaders from Prevedere and Microsoft examine the need for consumer goods companies to combine global data with cognitive computing to gain a holistic, more accurate view of future product demand. 

With an agenda highlighted by Walt Disney Co.'s former head of innovation, the Consumer Goods Sales & Marketing Summit aims to help attendees unlock the innovation they need to succeed in a consumer-driven world.

Richard Wagner of Prevedere and Chris Dieringer of Microsoft discuss the need for richer, more accurate analytics to predict consumer demand. 

Houston-based IndoorMedia, a nationwide register receipt producer and distributor of receipt-based advertising and promotion programs, has joined the Nielsen Connected Partner Program.

The widespread belief that "digital native" brands have a key advantage over legacy companies such as Unilever and Procter & Gamble is a myth, according to Clavis Insight's Danny Silverman.

Sandeep Dadlani, chief digital officer at Mars Inc., discusses the role that tech start-ups can play in driving innovation at the recent Retail and Consumer Goods Analytics Summit.

The Mindtree executive will help CGT revitalize the council by refreshing its membership ranks and plotting a new course of future action.