KIND Healthy Snacks has named Kelly Solomon global chief marketing officer, a role reporting directly to Russell Stokes, CEO of KIND North America, that will focus on revenue-generating marketing research and strategic planning.
"I'm thrilled to be a part of a company with such a strong values-driven purpose," said Solomon. "What sets KIND apart is its unwavering commitment to its founding mission of making the world a kinder and healthier place, and I'm excited to use my experience to continue to shape KIND's purpose story."
Solomon has over 20 years of marketing experience, specializing in digital marketing and omnichannel retail in the beauty, electronics, and luxury chocolate industries. She previously served as senior vice president of consumer marketing at MAC Cosmetics, where she led the brand's global marketing strategy.
Prior to that, Solomon was head of digital marketing, e-commerce, and business operations at Samsung, and vice president of multichannel and e-commerce, consumer products division at L'Oréal.
[See more: Kind Healthy Snacks Names President]
"With decades of experience in marketing at major household, purpose-led brands, we're delighted to have Kelly bring her expertise to KIND," said Stokes, adding that the company will be focusing on growing consumer demand.
"As we continue to grow and enter new markets, Kelly will play a critical role in supporting these efforts and bringing our brand to life,” said Stokes.