Jones Soda's Innovative Ads

Alarice Padilla

6/2/2009

Jones Soda implements new ad campaigns from Zooppa.com, a social network for user-generated advertising. In its first campaign, Zooppa members had free rein to redefine the brand as they envisioned it. In its second campaign, members were challenged with launching Jones GABA, a new drink designed for athletes and gamers.

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