Data & Analytics

PepsiCo is preparing for a cookieless future with investments in its consumer video targeting. 

Authentic Brands Group has embarked on a new data management strategy aimed at unifying consumer insights and leveling up digital experiences across its roster of brands.

The latest ChatGPT development comes from Innovative Eyewear, which creates eyeglasses under the Lucyd, Nautica, and Eddie Bauer banners.

In this edited webinar transcript, Reckitt's Imteaz Ahamed and Sigmoid's Sundeep Kumar discuss how CPGs are setting up the parameters for display campaign optimization and leveraging tech to drive growth in the e-commerce space.

On-Demand: Join AWS industry leaders Michael Connor and Justin Honaman for a discussion on real-time tech insights. Learn the potential impacts on retail and CPG industries, and how to get started in this space.

A new retail partner service in India allows Unilever’s small-scale Kirana stores the opportunity to directly connect with sellers and place orders 24/7. Learn more.

In this edited segment of our webinar conversation, BlueConic's Khurram Moiz and CGT discuss how consumer goods companies such as Lovesac are leaning into DTC to inform their data analytics strategies and better understand and engage with consumers.

Data democratization may be one of the most common pain points across consumer goods and retail organizations. Watch to learn how PepsiCo shares the consumer insights gleaned from its Pepviz data science practice across the company.