Consumers to Use AI for 'Coupon Clipping' This Holiday SeasonIt's becoming increasingly apparent that AI prompting is a skill set that needs to be trained. How Pernod Ricard Converts Consumer Data Into On-the-Ground Execution During the company's earnings conversation, Ricard highlighted key consumer behavior trends shaping the global industry and how Pernod Ricard has been responding to keep up with shopper needs. Hershey Gathers Consumer Intel to Pinpoint GLP-1 Trends Learn what Hershey has identified as top shopper trends as a result of its GLP-1 consumer research. P&G Prioritizes Retail Relationships, Digital Commerce, Data Availability in Battle for Consumer Attention As the industry continues to see a convergence of retail and media, CEO Shailesh Jejurikar said a shift has become a critical need. Whirlpool to Elevate Consumer Behavior Insights, Boost Personalization Efforts The company aims to better understand shopper preferences and identify opportunities for engagement. Summerween Trend Pushes Halloween Candy Sales Earlier New research from Mars finds that seasonal spikes for holidays such as Halloween are shifting as consumer behavior changes. Americans Say Coca-Cola, Walmart, Amazon Are the Most Patriotic Food Retail Brands: Report Sixty-three percent of survey respondents said they trust a company more when it invests in American jobs. See more details. Hellmann's, Siete Foods, Kettle & Fire, Rachael Ray Nutrish Pilot Short-Form, Shoppable Media They are part of a pilot group that will allow consumers to purchase direct from video ads featuring their favorite retail storefronts. Myprotein Pilots AI Shopping Assistant The assistant uses real-time data and conversational context to help consumers discover products. How Carbone Fine Food Uses Shelf Discovery to Drive Brand Switching Driving growth in a crowded center-store category requires a carefully constructed "cheat code," according to Carbone Fine Food CEO Eric Skae. Before You Copy the Retention Playbook, Check What Kind of Category You're In The issue is not retention itself. It is applying retention logic too early in a category's life. Tapestry's Kate Spade Gets Agentic Commerce Shopping Assistant Learn how consumers can use the chat-style tool to get product recommendations for their gift-giving occasions. 1 2 3 4 5 Next Last
