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Consumer Attitudes & Behavior

  • GLIDDEN Consumers Help Create Newest Palette

    The brand optimized the palette based on consumer preferences and behaviors, as well as trending colors to give DIYers the best hues for their painting projects.
  • P&G Trades Marketing for Brand Management

    Hundreds of marketing directors and associate marketing directors at P&G will officially become brand directors and associate brand directors.
  • Opportunities Increase for Women in IT

    According to a new study, the number of high-paying IT jobs continues to grow faster than the number of graduates who can fill them.
  • The Most Powerful Women in CG

    CGT shines a spotlight on the consumer goods executives that made the 2014 list, like Indra Nooyi, who celebrates her 10th anniversary on this guide to extraordinary icons and leaders, groundbreakers and ceiling crashers who command the world stage.
  • Top 10 Headlines for 2014 So Far

    The first half of 2014 flew by, yet so much has changed. CGT stops time for a moment to recap the most-read news and trend stories on consumergoods.com from January through June. What does this short list tell us? Consumer trends, industry predictions and big data, of course, are the top-of-mind topics among our readers. And, it seems as though everyone is trying to figure out the next big thing.
  • The 10 Worst Supermarket Chains

    Here is a look at the 10 supermarkets that finished at the bottom of the rankings starting with last-place finisher Walmart.
  • Bringing Brands to Life

    The SC Johnson Frank Lloyd Wright-designed Research Tower opens to the public, for the first time ever, on May 2, 2014.
  • An Industry Redefined

    CGT Editor Ali Ackerman Orr gives you a sneak peek into the trends and topics discussed in this month's issue.
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