P&G Buys Ethnic Beauty CompanyAcquisition of five-year-old "ankle biter" Walker & Company further underscores the disruption that the digital age has wreaked on the men's grooming category. Tip of the Spear Technology: EverThreadCGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: digital image production tool EverThread. Australian Candy Brand Engages to Save Endangered Animals In a partnership with the Wildlife Conservation Society, Yowie Group is using a mobile app and website to educate kids about endangered species. Seafood Maker Joins Kroger Chains in Traceability Effort On-pack QR codes at Denver-area King Soopers and City Market stores will let shoppers track the “sea to pan” journey of every fish. Adidas, Foot Locker Launch Empowerment Campaign The exclusive joint platform enlists musicians and athletes to inspire consumers to make a difference in the world. Who Is the Consumer of the Future? An authentic brand purpose will be critical for building loyalty among modern, proactive "prosumers." RangeMe Services Help Emerging Brands and Small Businesses RangeMe launched RangeMe Services to help suppliers ensure their products are shelf-ready and optimized for buyer discovery. Stella Artois Unveils Beer-Serving ‘Robot’ for the Holidays Mounted to the top of a robotic vacuum, the beer brand’s ‘bot delivers snacks and beverages directly to party guests. (It also cleans up the crumbs.) Kraft Heinz to Buy Primal Nutrition The three-year-old startup markets healthy condiments and other products under the Primal Kitchen brand. Quotient Promotes Chad Summe and Jason Young to Chief Roles Quotient promoted two of its senior leaders, Chad Summe and Jason Young. First Previous 118 119 120 121 122 Next Last
