In an effort to appeal to today's modern moms, particularly the growing number of moms online, Johnson's is launching a new comprehensive marketing campaign focused around the theme and power of a mother's touch.
The Clorox Company introduces Green Works cleaners, a line of natural cleaning products that are as effective as conventional cleaners but made from plant-based ingredients.
Kimberly-Clark Corporation (K-C) is launching the largest non-traditional marketing campaign in its history to help drive further sustainable growth for its Cottonelle brand.
Coca-Cola North America enters into a two-year agreement with ExerciseTV, the first comprehensive, on-demand network dedicated to fitness, sports training and motivational programming.