Inmar Intelligence has teamed with mobile payments and rewards platform Ibotta, making Ibotta the first content technology Platform Accelerator in Inmar’s Innovator Ecosystem.
Catalina is partnering with Koupon to provide c-store retailers and CPGs with a more holistic understanding of cross-channel consumer purchase behaviors.
It's the first retailer to use Quotient’s In-Lane Targeted Digital Promotions solution, which brings proprietary incentives to offline receipts printed at checkout.
However exhilarating, advertising creative is a means to an end. Real marketing success is a story told in numbers. But which numbers matter most today?
