Coupons/ Rebates/ Pricing

Solution Provider News: July 2016

Fetch Rewards, Madison, Wisconsin, has agreed to a seven-year partnership with Kraft Heinz.
Column: Rethinking Retargeting

Help, I’m being stalked by a pair of business-to-business advertisers!
Clorox’s Kingsford Supports Receipt-Capture Promotions

Clorox Co. created a marketing campaign to drive sales of charcoal grills and, in turn, motivate those new charcoal grill owners to become Kingsford customers.
Nestle To Lower Sodium

The company accelerates sodium reduction efforts as it calls on the U.S. FDA to issue new voluntary targets.
P&G Transitions Paper and Digital Coupon Processing

The Procter & Gamble Company is now outsourcing its U.S. coupon processing, settlement and fraud prevention services.
Mondelez Launches Savory Snack Brand

Mondelez International launches its first new snack brand in over a decade: GOOD THiNS.
Changes Coming for Starbucks' Loyalty Program

Starbucks announced that in April its My Starbucks Rewards program will become Starbucks Rewards. So what does this mean for loyal customers?
Top 5 Commercials of Super Bowl 50

The public voted and here are the best Super Bowl 50 commercials from USA TODAY's ad poll:

Applegate Improves Marketing Through Quality Engagement