L’Oreal Acquires ModifaceL’Oreal, Paris, has acquired Toronto-based ModiFace, an augmented reality company and collaborator in the beauty industry. Campbell Soup Undertakes Strategic ReorganizationA new accelerator unit will focus on long-term innovation, small brand incubation, future customer experiences, e-commerce and new distribution models. VF to Sell Nautica to Authentic Brands The deal continues VF's efforts to reengineer the portfolio to focus on workwear and natural fiber apparel. Salesforce Buys Mulesoft The combined companies are positioned to accelerate the digital transformations of their respective clients. Mars Petcare to Fund More Industry Startups Two new programs will provide funding and know-how for innovators, entrepreneurs and startup companies in the $100 billion pet care industry. General Mills Buys Blue Buffalo Acquisition of a pet food company exemplifies the CPG's commitment to healthy food for all types of "consumers." Newell to Emphasize Most Profitable Brands Plans to drive operational efficiencies include a move to consolidate global sales on two ERP platforms. Study Says Consumers Shifting Toward DTC Brands A new study by the Interactive Advertising Bureau finds that consumers are favoring brands that are focused on direct relationships with customers and serving their evolving needs. Straight Talk with Accenture's John Zealley John Zealley, senior managing director for products growth & strategy at Accenture, takes a candid look at the industry in this Q&A with CGT. Basic Fun Buys K'NEX The 25-year-old construction brand joins its new owner's growing stable of educational toys and novelties. First Previous 50 51 52 53 54 Next Last
