Liz Dominguez

Senior Editor

Author Profile

Liz Dominguez is the senior editor for CGT, reporting on the latest breaking news in the retail and consumer goods space and helping today's business leaders retain the competitive edge in their respective areas.

ARTICLES BY THIS AUTHOR

2/29/2024
41% of Total Supply Chain Workforce Are Women, Per ‘She Is PepsiCo’ Recruitment Campaign
The company’s “She Is PepsiCo” campaign is honoring more than two dozen employees from across the U.S. and Canada for 2024. Get the details.

Liz Dominguez
2/26/2024
Mondelēz RGM and Marketing Strategies Get AI Brain Boost
Mondelēz is dialing up its “analytical rigor” and investing in tools to optimize promotions and pricing, improve sales productivity, and elevate in-store execution. At the core is artificial intelligence.

Liz Dominguez
2/26/2024
Analytics Unite: Leaders From Target and Victoria’s Secret Join Iconic Retailer Lineup
Analytics Unite is just over two months away, being held at The Drake Hotel in Chicago, and we’re excited to share an agenda that is packed with speakers from iconic retail brands, now including Target Corporation and Victoria’s Secret & Co.

Liz Dominguez
2/22/2024
Coca-Cola Launches TikTok-Exclusive Beverage in Latest Marketing Push
Consumers can get a taste of a new Coca-Cola beverage, Happy Tears, but there’s a catch — it’s only accessible via TikTok.

Liz Dominguez
2/21/2024
Hershey ERP Results Come to Fruition As CPG Reports Supply Chain, Workforce Wins
The Hershey Company is seeing significant progress across its supply chain and in marketing and workforce after implementing tech-powered efficiencies to streamline operations.

Liz Dominguez
2/19/2024
Mars Aims to Transform Supply Chain With New Accelerator Partnership
Mars Inc., is looking to tap into a network of startup companies that are poised to transform the food system, helping to progress sustainability within the company's snacking division.

Liz Dominguez
2/19/2024
Musco Family Olive Company Elevates Sales Planning With New TPM System
Musco Family Olive Company is upgrading its trade spend management and sales planning capabilities.

Liz Dominguez
2/15/2024
Kellanova: Shifting From Pullback to Innovation With 5 Tech Priorities as the Backbone
2023 was a year of pullback, according to Kellanova’s recent call with investors. 2024? An entirely different story: the company has its eyes on tech to support a rush of innovation.

Liz Dominguez
2/15/2024
Mondelēz Takes Collaborative Approach to Web3-Based Transformations and Innovations
The Hedera Council reports that Mondelēz will be collaborating with other organizations to deliver digital transformation initiatives, supply chain management, and elevated business processes.

Liz Dominguez
2/12/2024
Tractor Supply’s Al Lettera and Glenn Allison to Keynote Analytics Unite
In this keynote presentation, get behind the scenes of Tractor Supply's transformative use of AI-driven analytics and tech.

Liz Dominguez