ARTICLES BY THIS AUTHOR
- 4/16/2024
Danone Leans Into Consumer Insights for Yogurt Packaging Revamp
CGT connected with Rafael Acevedo, president and GM of the Yogurt Business Unit at Danone North America, who gave us a look at the R&D process behind the company’s new patent-pending recyclable yogurt cup shape. - 4/15/2024
Unilever, Mondelēz, Nestlé, Ben & Jerry’s Among Brands Piloting DTC Delivery
Several consumer goods brands have been piloting a new DTC delivery platform that provides fulfillment services from their owned and operated e-commerce stores in as quickly as 15 minutes. - 4/15/2024
Nestlé Uses AI and Data Science to Battle Environmental Challenges in Coffee Production
With climate change reducing the amount of land that can grow hardy and weather-resilient coffee plants, Nestlé plant scientists have looked to data science to better identify a combination of factors that will yield healthy crops. - 4/11/2024
Nike Sports Research Lab Expedites Product Innovation With AI and 4D Motion Capture
Nike is ramping up product innovation this summer, supporting its efforts through a tech-powered Sports Research Lab. Get more details. - 4/11/2024
TBInternational's Urban Classic and Ecko Unltd Inventory Gets AI Lift
Global fashion manufacturer, wholesaler, and retailer TBInternational is elevating its inventory planning, implementing AI-powered demand forecasting and operations. Learn more. - 4/10/2024
3 Can't-Miss Topics at Analytics Unite
View a snapshot of some key presentations taking place on the Analytics Unite stage. - 4/7/2024
Measuring Impact In Underserved Markets: How Unilever Is Bolstering White-Space Supply Chain Resiliency
CGT connected with Amit Mohta, vice president of supply chain at Unilever International, for a closer look at UI’s processes and tech implementations. Learn more. - 4/4/2024
Bark Gets New CMO, Taps Michael Parness to Lead AI-Powered Marketing
The leadership move aligns with the company’s recent reorganization of its creative and marketing functions. Get the details. - 4/4/2024
Solo Stove and Blue Bottle Pilot Retail Media Initiative With Unique Twist on Consumer Data
Consumer goods companies are no strangers to sending targeted promotions via retail media networks, but Solo Stove and Blue Bottle are two companies unlocking another avenue for consumer insights. - 4/3/2024
How AI-Enabled Tractor Supply Is Preparing Its IT Infrastructure for the Future
Tractor Supply Company isn’t waiting for the next tech shoe to drop; it’s looking ahead to establish a strong IT architecture that will support both today's and tomorrow’s leading advancements. Learn about the strategy from Glenn Allison, vice president of IT applications.