ARTICLES BY THIS AUTHOR
- 4/18/2013
PepsiCo Simulates Market Conditions
PepsiCo brand managers believe that analyzing data helps them in understanding consumer choices, at depths sufficient enough to get insight into the products they should likely retain, discard or even revalue. - 4/18/2013
Spring 2013 Tech Preview Guide
<em>CGT</em> invited leading technology providers to showcase new solutions that promise to reinvigorate strategic IT initiatives in your supply chain, sales and marketing or innovation organizations. - 4/18/2013
K'NEX Connects Data with Interactive Information Database
Two years ago, K'NEX started the construction of an internal intranet that would control the majority of product-related data across all departments. Find out what the K.I.I.D. system looks like today. - 4/18/2013
Winning with Analytics
In our analysis of two decades worth of financial balance sheets and income statements, Supply Chain Insights found that all industry segments are facing slowing growth, struggling with pressures on margins, battling an increase in complexity and feeling a need to speed up cycles. Analytics offer a promise to help, but traditional analytics are not sufficient. - 4/18/2013
Hershey Collaborates to Automate Advanced Ordering
The Walmart Sales Category Strategy and Insights Team at The Hershey Company was spending an inordinate amount of time manually generating product orders. Here's how they solved the problem.<br /> - 4/18/2013
2013 Consultant Services Preview Guide
Three leading consultant organizations showcase new services that address mission-critical business needs of consumer goods companies. <br /> - 4/18/2013
2013 Standout SMBs
Based on glowing reader nominations, <em>CGT</em> presents 14 small to mid-sized companies, including KEEN, Popcorn, Indiana and Yasso Frozen Greek Yogurt, with the title of 2013 Standout SMB. Find out what they've been up to over the last year and what plans they have for the future. - 4/18/2013
We Love a Good Story
<em>CGT</em> Executive Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue. - 4/16/2013
Snyder's-Lance Introduces New Products
The new Lance products and product extensions will begin shipping to major retailers nationwide this month.<br /> - 4/16/2013
Heinz Names New CEO from Burger King
<div>Bernardo Hees will be appointed Chief Executive Officer of Heinz following the completion of the acquisition by 3G Capital and Berkshire Hathaway.</div><br />