CGT Archives

With the adoption of Cloud platforms increasing, what are its true capabilities and benefits?

Anheuser-Busch is bringing consumers a new way to order and enjoy Bud Light with its Bud Light Button, a beer delivery app that allows users to order Bud Light with one easy tap of the finger.

Chobani launched a national mission to #StopSadBreakfast, starting with the introduction of its convenient, protein-packed, hearty and delicious new product, Chobani Greek Yogurt Oats.

With such a varied scope in the industry, what is really involved when it comes to retail execution initiatives? We asked the experts to shed light on why these strategies involve so much more than a standard software implementation.

Bota Box launched the Bota Brick, its entry in the 1.5-liter wine category. Featuring the same environmentally responsible packaging, Bota Brick offers an alternative that stays fresh after opening more than four times longer than any glass bottle of the same size.

CGT Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue.

Heineken entered a long-term partnership agreement with Major League Soccer (MLS) to become the Official Beer of MLS.

Plum Organics, an organic kids nutrition company, announced its much anticipated foray into the adult snacking category with the launch of Plum Vida.