Whitepapers

  • 3 Types of Data Your Brand Should Be Collecting at Retail Stores

    In this ebook, we explore the 3 types of data powering high-performing retail execution teams. You'll learn how to take a data-driven approach to expanding your in-store footprint, merchandising at the shelf, executing and maintaining brand promos, running in-store sampling events, and increasing chain penetration. Download the ebook and get an edge at retail!
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  • Retail Superheroes Save the Day With Exceedra Retail Execution

    In the past two decades, Artificial Intelligence (AI) and Machine Learning (ML) have leaped from the scenes of science fiction movies into the real world. Download this eBook to see how you can utilize AI and ML to improve your retail business by saving time and making better data-driven decisions.
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  • Digital Product Traceability: Balancing Resilience & Growth During COVID Times

    With the ongoing pandemic, orchestrating recalls is a behemoth task! How can organizations minimize the negative consequences of recalls? Undeniably, traceability is the first step to achieving supply chain visibility. Download the whitepaper to learn how digital traceability solutions combined with real-time data can help build a resilient supply chain.
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  • EY US Future Consumer Index: How a Year of Pandemic Changed Consumers

    In the sixth edition of the EY Future Consumer Index, EY’s consumer industry practice explores consumers’ feelings about the COVID-19 vaccine, insights into consumer sentiment one year from the start of the pandemic, and how CPG brands’ growth strategies align with where the consumer is going.
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  • The Guide to Programmatic Commerce Starting with the Consumer

    Learn how programmatic commerce helps supply chain partners use advanced algorithms to drive product innovation, with implications for fulfillment, inventory management, production and all other upstream activities including sales and marketing.
  • Accelerated E-Commerce: 21+ Trends and Transitions That Will Shape the Industry in 2021

    It's never been more important to understand where consumers are spending their time and money, and which trends are influencing their purchasing decisions. Download your complimentary white paper today for insights to help guide critical decisions in the months ahead.
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  • How Prescriptive Analytics Provides A Roadmap To Your Revenue Target

    Prescriptive analytics uses the data your business has on hand — no matter how much or how little that may be — to optimize strategy. Now is the time to begin using prescriptive analytics in your business to remain competitive even in uncertain market conditions — better, faster answers.
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  • New Research: 120 Global CPG Executives on Data Transformation

    Get timely findings and top takeaways about the data challenges facing large CP firms on their digital transformation journey. Download the new global report from Adobe and Publicis Sapient today.
  • Strengthening Demand Planning for a Global Consumer Goods Conglomerate

    Our client, a multi-billion-dollar consumer goods company faced complications with demand planning. Operating in over 60+ countries, with 20 million products sold daily, data acquisition from unorganized sources and formats was challenging, inconsistency and questionable data quality added to their problem. Learn how we helped them streamline their data acquisition.
  • The Changed Face of Hygiene and CPG

    Not only has the Hygiene business exploded, but it’s experienced a shift in consumer habits, creating a chance for brands to move from the kitchen and bathroom into new spaces. From inside the home to outside the home, this report explains how consumer attitudes are evolving, and exposes the new opportunities for brands.
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