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Unilever’s Ebru Dolunay and Murat Derindere To Break Down Data-Powered RGM

Liz Dominguez
Unilever Session CGSM
Unilever's Ebru Dolunay and Murat Derindere will tackle the topic of RGM modernization.
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Two Unilever leaders, Murat Derindere and Ebru Dolunay, are taking the stage this fall at the Consumer Goods Sales & Marketing Summit in Princeton, N.J., to discuss why revenue growth management has significant areas of investment, particularly related to data and in forging strong retailer relationships. Learn what CGs should be prioritizing and what success can look like. 

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The Speakers

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Ebru

Murat Derindere

Sales and Business Development Director

Derindere has over 17 years of experience in the FMCG. Starting his career as a Management Trainee, Derindere swiftly ascended to senior roles, demonstrating a keen ability to drive significant revenue growth and foster strategic innovations. Currently, he leverages his deep expertise in e-commerce and customer development to enhance Unilever's global net revenue management, particularly focusing on competitive growth strategies. Derindere excels in blending operational insights with corporate strategy to deliver impactful business results.

Murat

Ebru Dolunay

Senior Manager, Global Net Revenue Management

Dolunay has over 14 years of experience spanning customer development in both global and local capacities, including roles in account management, e-commerce, and category strategy planning. A strong advocate of the EDI (Equity, Diversity, and Inclusion) agenda, Dolunay actively collaborates with various NGOs, like the LEAD NETWORK, to contribute to building a more equitable world.


The Consumer Goods Sales & Marketing Summit is a unique experience for consumer goods manufacturers with interactive and provocative content and tailored networking opportunities. Learn more about how to join us this September.

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